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Advertising

SRG provides the following range of services to both brand advertisers and advertising agencies:

  • New brand initiative advertising strategy
  • Brand building advertising
  • Copy & creative assessment
  • Advertising strategy
  • Consumer analyses
  • Effectively budgeting and buying print, OOH (outdoor & mobile media), network, cable, & infomercial TV, radio, on-line, and social network advertising
  • Industry council advertising
  • Advertising agency new business strategic support
  • Co-marketing
  • Promotional advertising

Latest Analyst Comments by Burt Flickinger of Strategic Resource ...

Burt Flickinger: Google getting into the display ad business, is one of the biggest things that has happened in the advertising business in decades. ...
pulse.alacra.com/analyst-comments/Burt_Flickinger-A21808

Dirty secrets of Black Friday 'doorbusters' - Nov. 20, 2009

Nov 20, 2009 ... Advertising a Black Friday deal as "limited quantities" is bogus, ... Black Friday that led to an employee's death," said Burt Flickinger, ...
money.cnn.com/2009/11/20/.../black_friday_doorbuster_secrets/

Advertising 'Specifically' Designed to Attract Large Crowds. Huh? «

Dec 8, 2008 ... « Advertising budgets – why slashing them is a bad idea ... Burt FlickingerIII, principal of the retail marketing consultancy Strategic ...
ithinkink.wordpress.com/.../lawsuit-marketing-blamed-in-wal-mart-trampling -death-y

Advertisers move to the silver screen | Marketplace From American ...

Jan 28, 2008 ... BURT FLICKINGER: It's also a way to reach a consumer that ... A bunch of young people sitting still -- the holy grail of advertising. ...
marketplace.publicradio.org/display/web/2008/.../movie_ads/


To find out more about SRG's capability in this area, please This e-mail address is being protected from spambots. You need JavaScript enabled to view it .